BIO
India Jackson is the CEO of Flaunt Your Fire and co-founder of Pause on the Play The Community, helping entrepreneurs amplify their influence without changing who they are. From beauty model and bodybuilder to published photographer, for ten years India watched as talented professionals were forced to adopt identities that were sellable but not authentic. Her brand visibility agency and podcast now help clients ditch stale marketing, break out of industry molds, and build authority by being themselves.
India is a first generation college graduate, earning a Bachelor of Art and Design while working full time and launching a business. She’s been featured by Forbes and She Podcasts Live and is trusted by leading brands across North America, including Christian Dior.
SIGNATURE TALKS + WORKSHOPS
The 6 Types of Visual Content Every Brand Needs
We’ve all seen the ads for programs promising to help us craft the perfectly curated feed. While a beautiful social presence may be, well beautiful, it doesn’t necessarily translate to paid opportunities.
This workshop/talk focuses on the specific visuals and captions that will create an attractive and dynamic social presence. We’ll cover the strategy to creating trust and connection through your feed, uncovering what to post and why to post it.
Why “Swipe Up” Won’t Solve Your Sales Woes
The marketing industry has done a good job at convincing us that metrics, above all else, matter. The footnote—that’s often not shared—is that not all followers are good followers.
In this conversation, India shines a light on the myth of hitting 10k followers and what’s more important to focus on to increase sales. She’ll help businesses and personal brands alike more clearly understand visibility—being seen and seeing others—to transcend trends and cultivate an audience based on shared values.
Attracting Right-Fit Clients Without Showing Up More
Many business owners think, “If I just post more I’ll sell more.” Yet the idea of spending more time on social media, churning out content, has them feeling exhausted. So what do they do? Avoid it altogether.
This talk bucks the notion of a five-step formula in favor of an essentialism approach to marketing. This means generating and repurposing content that speaks to your people without spreading yourself too thin.
SELECT FEATURES
Rebelle Con | How to respect your boundaries and avoid “visibility burnout”.
Altitude Summit | Marketing + Mindsets — From the inside out
She Podcasts Live | Building your social strategy for podcast growth