BIO
As an athlete, photographer, and creative consultant to personal brands, India Jackson spent the first decade of her career watching as talented professionals were forced to adopt identities that were sellable but not authentic.
Watching the market flooded with an intense focus on follower count and crafted personas, she committed to taking a more aligned approach to influence-building. Her brand visibility firm, Flaunt Your Fire, now proudly helps entrepreneurs and their teams align their public image with their most deeply held beliefs.
In 2018, India co-founded Pause on the Play: a resource library, podcast, and consultancy committed to guiding individuals in the process of defining their values, diversifying their networks, and disrupting systems of oppression.
Her advice has been featured on over 100 podcast episodes and applied in businesses ranging from Christian Dior to Martha Beck Incorporated.
SIGNATURE TALKS + WORKSHOPS
From Implicit To Explicit®
Core values are more than just words; they are the foundation of your brand’s identity and the driving force behind every decision your team makes. In this 3-hour live virtual workshop, India and Erica Courdae help you identify, define, and integrate your organization’s core values into every aspect of your brand.
You’ll align personal and professional ethics, develop 3-6 actionable values, and learn how to reflect these in your brand’s daily operations. By the end, you’ll have a clear, actionable draft of your core values, ready to guide your decisions and attract clients who resonate with your mission.
Why 10K Followers Won’t Solve Your Sales Woes
With the rise of AI and algorithm-driven content, the chase for followers has never been more misleading. Yet the marketing industry still emphasizes the importance of follower counts and metrics despite it being clear that not all followers are created equal.
In this conversation, India sheds light on the myth of needing 10k followers to drive sales and emphasizes what truly matters: building a community based on shared values. This talk helps businesses and personal brands focus on meaningful visibility, cultivating an audience that resonates with their core message and ultimately drives more effective sales.
The 6 Types of Visual Content Every Brand Needs
We’ve all seen the ads for programs promising to help us craft the perfectly curated feed. While a beautiful social presence may be, well beautiful, it doesn’t necessarily translate to paid opportunities.
This workshop/talk focuses on the specific visuals and captions that will create an attractive and dynamic social presence. India will cover the strategy to creating trust and connection through your feed, uncovering what to post and why to post it.
Attracting Right-Fit Clients Without Showing Up More
The pressure to constantly produce content can be exhausting, leading many business owners to either overextend themselves or avoid social media altogether.
In this talk, India challenges the notion that more content equals more sales. Instead, she introduces an essentialism approach to marketing, teaching you how to create and repurpose content that speaks directly to your ideal clients, all without spreading yourself too thin.
SELECT FEATURES
Rebelle Con | How to respect your boundaries and avoid “visibility burnout”.
Altitude Summit | Marketing + Mindsets — From the inside out
She Podcasts Live | Building your social strategy for podcast growth